Yo, I'm Corey.

I’m a marketer, maker, and proud pug owner. I’m slowly attempting to stair-step my way to entrepreneurship while staying sane, giving back, and living well. Previously the Head of Growth at Baremetrics and first marketing hire at Cordial. I've consulted with dozens of startups on marketing and growth including SavvyCal, Evercast, Riverside, Holloway, Beamer, and Timetastic. If you’re interested in what I’m working on, have a question, or just want to talk shop, hit that follow button on Twitter and/or send me a DM.

What I'm Working On

→ Swipe Files
A swipe file is a marketer's secret weapon. I got tired of skimming sites that seemingly curated everything under the sun. So I built a curated library of the best marketing examples with detailed teardowns of what makes them great.

→ Everything Is Marketing
A podcast that explores marketing in all its facets and dimensions through conversations with honest marketers, entrepreneurs, and even people who don't consider themselves marketers at all.

→ Default Alive
A weekly podcast with myself and Chris Spagnuolo on bootstrapping our startups from default dead to default alive.

→ Mental Models For Marketing
Mental models and frameworks have literally been a game-changer for me in being able to to produce my best work, level up professionally, and think about marketing as a whole. I’m working on a course that goes in-depth on how to apply mental models to marketing.

→ Refactoring Growth
So you built a product… how will you get people to actually pay for and use it? “Build it and they will come” is a myth and a dangerous lie. I’m working on a course that teaches how profitable software businesses systematically acquire and retain customers the hack-free, spam-free way.

→ Hey Marketers
After a conversation with a SaaS founder, I decided the world needed a job board just for marketers. Read about how I built it using no-code tools in only three weeks.

→ Cultivate & Keep
My good friend and I talk about what it means to be a man on our weekly podcast. We’re also creating merch, a journal, and a private community.

→ Consulting
I do some light consulting to keep afloat while I bootstrap my businesses. You can also check out the coaching/mentoring I do for startups where I advise on a weekly or biweekly basis.

+ more (unveiling publicly later)

Want To Collaborate?

I’d love to work together to speak at your event, host a webinar, be a guest on your podcast, contribute to your blog, or collaborate in another meaningful way.

Here are 10 topics I could go on for days about:

  • The five factors of growth for profitable SaaS businesses
  • Why customer research is the cornerstone of all marketing and how to do it
  • Why positioning is the forgotten piece of marketing strategy and how to do it
  • How to build a swipe file and why it's the key to unlocking your creative potential and doing outstanding marketing
  • What makes great copywriting and how to do it even if you’re not a copywriter
  • How I kickstarted the Swipe Files community from 0 to 600+ members
  • How marketers can use mental models to be more strategic and do their best work
  • How I'm stair-stepping my way as an entrepreneur through multiple projects and businesses
  • How I built a profitable job board with no-code tools in just 3 weeks
  • Personal knowledge management, learning, and building a second brain

Send me a DM on Twitter or email me.

Favorite Tools & services

Business

Personal